There are no two ways about it, corporate events are typically dull, with many of the participants giving you the impression that they would rather be almost anywhere else. This does not do much for team building, morale building, or whatever purpose you’ve got everybody together for, so you need to think about changing it up to keep everyone engaged.
This is easier said than done, as everyone is different and what each of your team members or customers might want from the whole experience will vary massively. For this reason, you’ll need to find somewhere that ticks as many boxes as possible, and quite surprisingly, this can most typically be found in a historic venue.
Create the Right First Impression
First impressions count for a lot. Indeed, according to some respected sources, first impressions can be everything. There is very little that creates a good first impression more than pulling up outside a historic venue with all that luxury and splendor on display. This will let your team, or the customers you have scheduled to meet, know that you respect them and are serious about what you are doing.
Venues like Adlington Hall in Cheshire can create this type of feel, as can any historic venue which is now dedicated to providing these types of services. They know exactly how to help you keep everybody engaged with what you are trying to say and get everything started on the right foot.
The Venue Sets the Tone for the Event
Whether you are addressing a small, medium, or large group of people, they are far more likely to take you seriously if you are doing it standing in a historic venue, rather than a rented backroom of a generic hotel by the side of a busy main road. The look and feel of the place can also inspire your team to think more inspirationally than normal and be more accepting of ambitious ideas than they might be sitting in a room under low ceilings and cheap fluorescent lighting.
Places to Walk and Relax
Historic venues will also typically be surrounded by gardens, which can provide an ideal backdrop for a walk between sessions. This is unusual for most places that hold corporate events and can allow your team or customers to unwind and digest everything you have said to them. Again, this type of setting is more likely to have people thinking more ambitiously than sitting in a car park with traffic rushing by and could even make what you have said more effective.
To Wrap Everything Up
Team events or presentations to customers can stand or fall not just on your message, but the backdrop you choose to deliver it. Instead of choosing a dingy back room, you could opt for a historic venue, to give the right first impression and put everyone in the right frame of mind. As well as the venue itself, there are also likely to be gardens where they can relax and unwind in peace, and come back for the next session, keen to be shown more.